BetConstruct’s Bonus Pie wins ‘Industry Trendsetter 2025’ at SiGMA Euro-Med Awards
Summary
BetConstruct’s in‑game marketplace, Bonus Pie, has been recognised with the “Industry Trendsetter 2025” award at the SiGMA Euro‑Med Awards. Bonus Pie enables players to earn Pie Points via cashback rewards, tournament wins or spins on the Wonder Wheel. Points are redeemable for exclusive NFTs tied to Ortak category games.
The platform emphasises a seamless user experience: instant point allocation, real‑time balance updates and a clean interface on both mobile and desktop so players can easily track progress and redeem rewards within the game ecosystem.
For operators, Bonus Pie offers a scalable retention and engagement tool that supports customised promotions, strengthens long‑term loyalty and unlocks additional revenue streams through point sales and cashback — all integrated into the broader BetConstruct ecosystem.
Key Points
- Bonus Pie received the “Industry Trendsetter 2025” award at SiGMA Euro‑Med.
- Players earn Pie Points through cashback, tournaments and Wonder Wheel spins; points can be exchanged for exclusive NFTs.
- UX features include instant point allocation and real‑time balance updates across mobile and desktop.
- Operators can run customised promotions to boost retention and differentiate their offering.
- New commercial opportunities come from point sales and cashback mechanics integrated with BetConstruct’s platform.
Why should I read this?
Quick heads up: if you work in product, marketing or operator commercial roles, this is a tidy example of a promo tool that actually delivers on engagement and monetisation. It’s short, practical and shows where loyalty tech is heading — worth a skim if you’re planning retention moves.
Context and relevance
The award underlines an industry shift towards gamified loyalty and NFT‑linked rewards as operators hunt for fresh ways to keep players engaged. Bonus Pie sits at the crossroads of promotions, collectibles and operator analytics, making it relevant for teams exploring new retention mechanics and ancillary revenue models.
Author note
Punchy take: this isn’t just an awards trophy — it’s a working example of how gamification + digital collectibles can be stitched into operator ecosystems to lift retention and revenues. Worth testing in a controlled rollout.
