Merkur Group finalises acquisition of Gaming Arts – Casino International

Summary

In May 2025 Merkur Group was granted a licence to manufacture and distribute Merkur products in Nevada and the Nevada Gaming Commission approved the acquisition of Gaming Arts, LLC. The transaction was completed on 15 September 2025, marking a strategic re‑entry into the U.S. market.

Gaming Arts is a Las Vegas‑based gaming technology provider with a 68‑member team that develops slot machines, game content, bingo and keno solutions, and electronic table games focused on U.S. operator requirements. Under the acquisition Merkur will expand the portfolio to include Merkur cabinets — notably the Mod Ex family — paired with Gaming Arts content.

Gaming Arts is licensed in more than 155 jurisdictions and brings a national network and established customer base, which Merkur says will accelerate growth in North America and strengthen synergies across the group.

Key Points

The acquisition of Gaming Arts by Merkur Group was completed on 15 September 2025.
Merkur secured a Nevada licence earlier in the year to manufacture and distribute in the state.
Gaming Arts employs around 68 staff and specialises in slots, bingo, keno and electronic table games tailored to the U.S. market.
Merkur will introduce its cabinets (including the Mod Ex family) into Gaming Arts’ U.S. distribution and content pipeline.
Gaming Arts holds licences in 155+ jurisdictions, giving Merkur immediate access to a wide U.S. footprint.
The deal is a cornerstone of Merkur’s international expansion and re‑entry strategy for the strictly regulated U.S. market.

Why should I read this

Short and frank: Merkur just bought a U.S. tech partner and gained the Nevada licence — so they can now put machines and content into a lot more American venues. If you follow supplier moves, distribution or regulation in the casino sector, this materially shifts who’s competing and who’s supplying the U.S. market. If you’re not in the industry, it’s still a neat indicator that European manufacturers are doubling down on U.S. growth.

Source

Source: https://casinointernational-online.com/merkur-group-finalises-acquisition-of-gaming-arts/