Better Collective launches new AI-powered tool for sports betting Summary Better Collective has introduced Playbook, an AI-driven tool designed to simplify how sports fans turn social content into placed bets. The product uses image recognition to read or interpret a betslip image and smart deep-linking to create a link that opens directly in a sportsbook […]
Hong Kong passes bill to legalise basketball betting Summary Hong Kong’s Legislative Council has approved the Betting Duty (Amendment) Bill 2025, permitting regulated basketball wagering as part of efforts to curb illegal gambling. The legislation gives the Secretary for Home and Youth Affairs the power to issue operator licences and allows licensees to place bets […]
Sun International shifts focus to digital betting growth Summary Sun International is rebalancing its strategy towards digital betting and online acquisitions as customer behaviour shifts online. The company reported robust half‑year growth at its Sunbet division, while traditional urban casino income softened. New CEO Ulrik Bengtsson, appointed in July, is driving a push to expand […]
The Great Affiliate Reset: why casinos need smarter traffic Summary By Sergiy Schelkov, Epom Sales Executive. The iGaming market hit US$86bn in 2024 and is on track to reach about $120bn by 2029, but acquisition costs have jumped ~60% since 2019. The industry’s long reliance on affiliate marketing is showing cracks: falling share of affiliate-originated […]
TCSJOHNHUXLEY to showcase product portfolio at G2E Vegas Summary TCSJOHNHUXLEY will exhibit at G2E Las Vegas 2025 (The Venetian Expo, Booth #4439) from 7–9 October, bringing a suite of products targeted at the Americas market. Highlights include the US debut of the A Plus Shuffler — an automated shuffler that handles one to eight decks […]
3 Oaks Gaming unveils Super Hot Teapots with upgraded bonus mechanics, jackpot potential | Yogonet International Summary 3 Oaks Gaming has launched Super Hot Teapots, a sequel to its 3 Hot Teapots slot, upgrading the Hold & Win formula with new mechanics aimed at improving player retention and win potential. The headline feature is the […]
Zitro’s Tied! Up Coins Summary Zitro has unveiled Tied! Up Coins, a new slot concept rooted in oriental motifs where coins strung together symbolise accumulated prosperity. The game features merging accumulators that can trigger a Bonus Link round promising larger payouts and “grand wins”. Zitro will showcase Tied! Up Coins at G2E Las Vegas, with […]
Play’n GO introduces new slot Rosy Orbit Treasure Turn with rotating reel feature | Yogonet International Summary Play’n GO has launched Rosy Orbit Treasure Turn, a 5×5 cascading slot set on a small planet that pairs character-led storytelling (a princess, a fox and a rose) with a fresh mechanical twist. The headline feature — the […]
DigiPlus said to be eying acquisition of land-based casino pending online gaming regs Summary Leading Philippine eGames provider DigiPlus Interactive Corp is reportedly exploring the purchase of a land-based casino as a diversification move amid uncertainty over the future regulatory framework for online gaming. Sources told The Manila Standard that DigiPlus has held talks over […]
Zitro to debut new game Tide Up! Coins at G2E Las Vegas Summary Zitro will unveil its new slot title, Tide Up! Coins, at the Global Gaming Expo (G2E) in Las Vegas (The Venetian Expo) from 6–9 October. The game, which is inspired by Eastern culture, tasks players with collecting coin strings to unlock a […]
