Guns and Roses: Hard Power, Soft Power and Economic Growth
Summary
This paper by Serhan Cevik and Tales Padilha is the first broad empirical study to examine how hard power (military spending) and soft power (as measured by the Global Soft Power Index, GSPI) relate to long‑run economic growth across a wide panel of countries. Using the multidimensional GSPI developed by the authors and a suite of econometric techniques, the paper finds that soft power has a statistically significant, positive effect on long‑term growth, while military spending is either insignificant or negatively correlated with growth. The positive influence of soft power is materially stronger in developing countries. Disaggregating the GSPI shows that Commercial Prowess, Culture, Digital Footprint and Global Reach drive most of the growth effect, whereas Education and Institutions show weaker short‑run links — likely because they change more slowly.
Key Points
- The study uses the Global Soft Power Index (GSPI) to quantify soft power and applies robust panel econometric methods across many countries.
- Soft power (higher GSPI scores) is associated with significantly higher long‑run economic growth.
- Military spending shows no clear growth dividend and is negatively correlated with growth in some specifications.
- The growth payoff from soft power is larger for developing countries than for advanced economies.
- Within the GSPI, Commercial Prowess, Culture, Digital Footprint and Global Reach matter most for growth; Education and Institutional components are slower moving and show smaller short‑run effects.
- Data sources include the authors’ GSPI dataset and World Bank indicators; the paper builds on previous literature about military expenditure and growth but fills a gap on the economic impact of soft power.
Context and Relevance
This research reframes how policymakers and analysts should think about national power and economic strategy. Traditional emphasis on hard power and defence budgets as engines of output is challenged: soft power — trade ties, cultural influence, digital presence and global connectivity — appears to deliver measurable economic benefits, especially for emerging economies that can leverage these channels to accelerate catch‑up. The results link to broader trends in globalisation, digital diplomacy and the economics of branding and trade integration.
Author style
Punchy: this paper matters. It doesn’t just add nuance to the debate about defence spending and growth — it reveals an alternative lever (soft power) that governments can actively build to support growth, particularly where conventional institutions and capital markets remain underdeveloped. If you care about development policy or national strategy, the empirical takeaways deserve a close read.
Why should I read this?
Short answer: because it’s one of the first large‑scale studies showing that being liked, trusted and well‑connected on the world stage actually pays off in GDP. If you’re into policy, economic development or international relations, this paper gives practical evidence that investing in culture, commerce, digital reach and global engagement can have real economic returns — especially for developing countries. We skimmed the econometrics so you don’t have to; the headline findings are clear and actionable.
Source
Source: https://onlinelibrary.wiley.com/doi/10.1111/ecot.70019?af=R