Live88 appoints Simon Field as Managing Director, strengthening the leadership team
Summary
Live88 has appointed Simon Field as Managing Director to accelerate its international expansion. Field joins from Bally’s Interactive, where he spent two years as Director of Live Casino Strategy and Development and led the launch of the operator’s live dealer studio in Rhode Island.
He brings almost a decade of senior leadership across the live casino sector, including roles as CCO at OnAir Entertainment, Head of Commercial and Business Control at NetEnt, and Commercial/Business Controller at Evolution Gaming.
The hire follows strong growth for Live88 since its 2024 launch — including global partnerships, new premium live titles and a ‘Rising Star’ industry award — and is the third senior appointment at parent group Yolo this year after Lara Falzon and Will Fyler.
Key Points
- Simon Field named Managing Director of Live88 to drive international expansion.
- Previously Director of Live Casino Strategy & Development at Bally’s Interactive; led live dealer studio launch in Rhode Island.
- Nearly ten years in senior roles across OnAir Entertainment, NetEnt and Evolution Gaming.
- Appointment follows Live88’s 2024 launch, ongoing global partnerships and a ‘Rising Star’ award.
- Third high-profile Yolo Group hire this year, after Lara Falzon (B2B CEO) and Will Fyler (Odds88 MD).
Why should I read this?
Short answer: if you work in live casino, supplier partnerships or operator strategy, this matters. Simon’s hire signals Live88 and Yolo are serious about scaling — expect more global deals and premium product pushes. If that’s your space, keep an eye on them; if not, you’ve still saved yourself the scroll — that’s the gist.
Author style
Punchy: This is a clean exec-hire story that nudges Live88 up the credibility ladder. Nothing earth‑shattering, but useful — we read it so you don’t have to.
